Hi, I’m Lauren.
I'm a former COO and I've spent my career where strategy, operations and people meet, across private business, government and not-for-profits.
Some people are big picture. Some work best in the detail. I've never been able to choose, and I've learned that's exactly what ambitious organisations need: someone who understands the vision, helps decide what's next, and then makes it happen.
WHY “REALLE”
Real, with a little extra.
Real is practical, pragmatic advice and tangible results. Getting things done, and done well, so you're always making progress in the right direction.
The little extra is the creativity and the ability to see the bigger picture. Designing the moments that help you stand out and build real connection with your team and the people you serve.
When the two meet, success doesn't take more effort or cost. It's just what happens when everything is working the way it should.
HOW I THINK
Everything comes back to the Realle Lens.
The Realle Lens brings together what I've learned leading teams and delivering projects across very different organisations. Success is where what you offer, what people want and how your team delivers all line up.
The diagnostics, frameworks and checklists behind it are mine, refined through real delivery. Whatever I work on, from a single project to a full operational overhaul, I look at it through all three.
WHO I WORK WITH
People with an idea, a passion or a cause.
Founders whose vision has outgrown the way the business runs. Charities doing big things with small teams. Leaders who know what they want their organisation to be, but can't get it to run that way.
No one starts a business for the sake of running one. I love helping make sure the leap was worth it, and that the people you serve feel it too.
WHAT I BRING
Big picture and fine detail.
COO + Operational leadership
I build the structure that lets organisations grow. For start-up professional services firms, that's meant designing operating models from the ground up, setting them up to double in size. For not-for-profits, it's meant uplifting operations to double their fundraising capacity. Along the way, I turn strategy into roadmaps teams can actually follow.
Change management
Change only sticks when people come with you. For over a decade, I've led large-scale cultural change across large organisations, supported moves into brand-new ICT environments, and rolled out new systems spanning security, IT, information management, customer service centres and HR, keeping people engaged at every step.
Customer experience
From consulting service delivery methods and call centre training to marketing materials, events and galas, restaurant space and menu design, retail social media, and customer feedback and testimonial capture, I've shaped the experience people have at every touchpoint.
Hands-on delivery
I don't just advise. I take work from strategy to execution, keeping the right stakeholders engaged and tracking what's working, so we know when and how to adjust.